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The Fitness Company started with the goal to improve movement science, specifically personal training. They saw a missing link with the translation of current research to the clientele population. The philosophy was to develop a educational personal program for each client while building relationships. The Fitness Company chose to put the needs of the client first. The sciences of psychology and kinesiology as well as client education became the foundation of The Fitness Company.

The entrepreneur journey began in 2011 with in-home training. From there, the owners pinched pennies with the goal of opening a commercial space without the burden of loan debt. In April 2013 the Fitness Company officially opened its commercial business. The years of hard work had finally paid off!

"I saw an issue in the personal training world as a whole where teaching and directly applying the education to the clientele was virtually non-existent which I find is a pillar for their success. Clients were also only looked at as transactions with value solely based on how much they spent. I was raised to treat everyone the same and to cultivate meaningful relationships which has been an integral part of FitCo’s success. The success I have been blessed to achieve is due to the trust I have gained with my team and my clients."

Jeff Carr, Owner